Ben & Jerry’s gets political with new Pecan Resist flavor
Ben & Jerry’s is proving that is offering so much more than new ice cream flavors as it announced that the new addition to its line up, Pecan Resist was actually developed to support four organizations who are trying to fight for equality and inclusion, something the ice cream brand feels strongly about.
According to their webpage, Ben & Jerry’s Pecan Resist supports native environmental movement Honor the Earth, women’s group Women’s March, racial justice organization Color of Change and independent media platform Neta.
“These groups are working hard to defend and progress a more inclusive society, focusing on racial and gender equity, climate change, LGBTQ rights, and refugee and immigrant rights,” they explained, as they underscored that there is a need to resist the current administration’s discriminatory and regressive policies. (ANGEL ONG)